Henry Lester
Strategic Planning
ased on your objectives, Henry Lester & Associates,
LTD. will provide you with a comprehensive marketing plan outline.
This outline, which becomes the framework for all
marketing strategy performed, includes:
- A Statement Of Mission
- Goals & Marketing
Objectives
- S.W.O.T. Analysis:
Strengths, Weaknesses, Opportunities, Threats
of the Organization & Its Position In The Marketplace
Positioning Statement
Suggested Creative
Annual Outline With Timetable For Accomplishment.
This forms the basis for ideas and the necessary
discussion that fuels growth. |